Small Business Consulting
I work with bloggers, designers, writers, and sewists at all levels to build and grow their creative businesses. Book a 1-hour consulting session and I will focus on your particular needs, connect you with the right resources, and help you develop a plan to achieve your goals.
Etsy Shop Critique
In this 1-hour session, I will work with you one-on-one to improve all aspects of your Etsy shop. We’ll examine your banner, branding, shop icon, shop announcement, and About section to help improve buyer trust. Then we’ll dive into your listings looking at titles, tags, attributes, and sections to improve search engine optimization (SEO) so that your listings will be found by Etsy customers. We’ll examine your pricing and photography and your marketing copy as well. You’ll come away with a defined to-do list to increase traffic and sales in your shop.
Building Connections in the Sewing and Quilting Industry
Do you aspire to become a sewing pattern designer, to design fabric, or to write a craft book? Do you wish you had a successful sewing blog or YouTube channel? If any of these are your goals, this consulting session is for you. I will work with you one-on-one to develop a concrete plan to get you where you want to go. For over a decade I’ve worked in the home sewing and quilting industry and I have the knowledge and understanding of what’s needed. Let me help you achieve your dreams!
I also work with small and medium-sized businesses in the crafts and sewing industry to help develop marketing strategies including influencer marketing.
Influencer Marketing Research
Working with online influencers can be a highly effective way to spread the word about your new product. But where do you start? How do you find the right influencers to work with? That’s where I come in; I’ll do influencer marketing research on your behalf. I keep up with over 100 sewing blogs daily and have my finger on the pulse of what’s happening on sewing Instagram. I will create a tailored list of influencers that are right for your particular company and campaign according to your particular priorities.
I’ve been a blogger for 11 years. Today I’m a successful independent sewing pattern designer, freelance writer, craft book author, teacher, and podcaster. I’ve written three books, licensed designs to major companies, taught at conferences, written for magazines, and produced a podcast. I’m also a mom of three young children and have become expert at setting priorities and managing time effectively.
I am especially knowledgeable about the quilting and crafts industry, blogging and social media, and craft publishing. If you have a particular idea in mind you’d like to talk about, I’m open to it. Let me put all of my experience to work for you.
Ready to start?
We’ll use screen sharing software to talk face-to-face, look together at your web presence, and explore relevant resources. Afterward, I’ll send you an email with action steps and relevant links.
Fill out the form below and I’ll be in touch shortly with pricing. I look forward to working with you!